isnack 2.0-dear

Oops, looks like the chaps at Kraft have made the fatal blunder of listening to their teenagers thoughts on naming the new cheesy-spreadable vegemite.

Call me old fashioned, but why on earth would they feel the need to add cheese anyway?

Mind you, I have to say it seems to be quite the thing here – to add cheese to perfectly acceptable products. Take the humble can of Heinz spaghetti for instance…

Ingredients: Spaghetti (55%) (water, wheat flour), tomato sauce (45%) (tomatoes, sugar, salt, cheese, spice extract, natural flavour)

Did you spot it?.. Well, it doesn’t stop there, also sitting on the shelf is a ‘spaghetti with cheese’; a ‘spaghetti with extra cheese’ and of course the ‘spaghetti with added calcium’… which is actually even more cheese. Soon they will be selling cheese with added spaghetti… I can feel my celulite molecules puckering up.

So I think I’m going to stick with my original Vegemite, and if I decide I want to add cheese, I will damn well do it myself… I’m not that lazy – yet.

But I will just spare a thought to the poor guys at Kraft, how awful for them to have such massive media attention – just what a huge corporation who were trying to market a new product didn’t need, hey?

vegemitebookcover

Have a great week x

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3 thoughts on “isnack 2.0-dear

  1. Hi Vicky

    Getting quite concerned about your health now – not only have you been breathing in smoke and dust this month, now you will be eating lots of mucus forming dairy products! I hope you will still be breathing to write up more of your Aussie Adventures for us poor people still stuck in UK ( Ha, not for much longer though!!).

  2. You’re right Liz, It does sound like I’ve been through it lately. I think I will turn vegan for the next month – that ought to clear any congestion build up!

    How’s all your plans? Sounds like you may be here soon, eh?

    x

  3. Hi
    Yes our flight leaves on 12th Jan !!!! arghhhhhhhhhhhh. Take it is normal to completely flip out at this point? We are still both working full time and with 2 kids trying to arrange shipping, insurance, rent house, sell cars, wind up businesses etc…. think we will just get to Peregian and collapse on the beach for a month!.
    Totally got my head around the big spiders thing now and held a tarantula this week – so I am prepared for the aussie wildlife (hopefully!)

    Love reading your blog. Thank you for your humour and inspiration.
    Liz x

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